Invest in Your Digital
Future Today!

Your Customers are online, Are You? ...

Did you know that 75% of purchasing decisions are made online!
This means that if your business has little or no online presence you are missing out on a chance to showcase your amazing product or service offering!
The Digital Future program by WomenWork, Supported by the United States African Development Foundation (USADF) is here to help you move your business online, make data-driven decisions, and acquire customers and sales online through digital platforms to create an impactful presence.
Apply today to get Digital Training by industry experts and Digital Ads Credit at the end of your course to get you started!

What’s included:

Digital Skills Training based on your business needs .

Free Digital Ad Credits to sponsor your posts

An online community of ambitious women entrepreneurs

Hands-On Support from experts to help you apply the learning to your business.

How Does It Work?


Business Owners apply

Applications will be accepted on a rolling basis for three different groups. Businesses are encouraged to apply for the training group that best suit their needs. Ensure your business meets the criteria for each call for applications in order to be considered for the program. 


Businesses Are selected

Once you submit your application, our panel of reviewers will review and provide input to help WomenWork select the businesses that will be accepted into the program. We are trying our best to process applications as soon as possible, but you expect atleast 2-3 weeks to hear back.


Training And support

Each selected business will receive Digital Skills Training and Digital Ad Credit towards their business and support from WomenWork team of experts. Eligible businesses will be selected on 1st come, 1st serve basis, the sooner you apply the better! Remember, each training is tailored for different business needs. Find out which group is best for you below!

Which Group Is Best For You?

 The Digital Future Program by WomenWork Network aims to support 500 women-owned businesses to digitize their business, make data-driven decisions, and acquire customers and sales online.

Training will be conducted in three groups based on different business needs. Read on to find out which group you’re best suited for.

Jacaranda group targets 300 women-owned micro and small businesses that are transitioning from offline to online or have very limited social media presence on Facebook, Instagram, WhatsApp, etc. The training and advertising credit given will help applicants create social media posts to market their business, increase brand awareness, customers and revenue. In this group, we only accept businesses that are ready to create their business social media accounts or already have an account but don’t know how to use it. We do not accept applications for businesses that have websites or e-commerce platforms in this group.

Bamboo group targets 100 women-owned small businesses that are service-based but who already have an existing website for their business or may need a website for growth. The training and advertising credit given will help applicants drive traffic and sales leads to their websites. We do not accept applications for businesses that have e-commerce platforms in this group.

Eucalyptus group targets 100 women-owned businesses that sell physical products and already have e-commerce websites. The training and advertising credit will help applicants drive traffic and generate sales leads for their e-commerce website.

Applicants In Total
To Be Selected
Application Calls
and Training

Are You Eligible for the Program?

  • 01

    Are you a female entrepreneur with atleast 50% ownership in your business?

  • 02

    Do you have a valid Kenyan National ID?

  • 03

    Are you between 20-50 years old?

  • 04

    Has your business been in existence for at least 6 months prior to applying for the program?

  • 05

    Do you have a valid proof of business? This is either a Business Registration Certificate or Trading License/Permit

  • 06

    Your business DOES NOT engage in alcohol, tobacco & drug-related businesses, weapons manufacture & war-related activities, gambling/betting, sex-related industries, or have ownership by Government or parastatal actors.

  • 07

    Are you a micro or small enterprise with less tha 50 employees?

  • 08

    Do you have an annual turnover of less than KES 5M?

If you meet these criteria, apply for the program today!


Application for the program is free and simple! WomenWork does not charge any fees for application.

complete the form

Ensure you've answered all questions in each section. The application is three parts, be sure to fill out all sections!


Keep your ID and Business documents close by! This could be your Business Registration Certificate, Trading License or Permit.


Once you've completed the form, submit your application and look out for communication on your email.

For more information on the application process and the program, check out our FAQs below!